// CASE
Sestini
// Solutions
- Branding
// Key Challenge
Create a new interface for Harpia Consulting’s website, showcasing the impact and strength of its brand.
// Solutions
- Branding
// Deliverables
Brandbook
The brand manual is the single source of truth for the visual identity, guiding the client’s marketing team in producing every piece of communication.
Brand Applications
A key focus was establishing minimum size thresholds for the brand, symbol, and logotype, ensuring they remain legible across all communication channels.
Color System: Palette & Usage
We created Sestini’s color system with clear primary and secondary palettes. Secondary tones are meant to support, rather than compete with, the primaries, used sparingly and ideally alongside them. We established recommended pairings to preserve contrast and maintain brand legibility across applications.
// Team
- Rodrigo Ramos | Designer
- Paula Konno | Designer
- Nicolas Iargas | Project Manager
- Guilher Utko | Commercial Manager
