Make an intuitive White Label digital product that offers a complete solution for travel agencies and agents to manage their business.
Discovery (Service Design):
Research to understand the platform's audience and how travel agents could use it to improve their businesses.
Innovation Roadmap:
The Innovation Roadmap is the result of the previous research. It contains all the information about possible features and updates within the platform.
Branding and Naming:
The creative process of making the brand. It includes the name, visual identity, brand book, brand manifest, and graphic universe of the brand.
UI | UX Design:
Design and prototype the white label platform interface.
Development and Tech:
Front and Back-end development of the platform.
“
It was a very challenging project. We had to understand the users' needs in order to translate the solutions into useful design. The result was a platform designed to cover all Cormora’s audiences, from tourism professionals to large travel agencies."
- UI | UX Design Team